DARE ME - GAMIFICATION SOCIAL APPLICATION
GROUP PROJECT
MY ROLE : UX RESEARCHER, UX/UI DESIGNER, ILLUSTRATOR
INITIAL DESIGN QUESTION
RESEARCH QUESTION
Why do people use their phones in social situation?
How will others react when people use their phones at inappropriate situation?
Where and when do people mainly use their phones?
What are people looking at their phones when they shouldn’t?
SECONDARY RESEARCH
COMPETITIVE PRODUCT ANALYSIS
PRIMARY RESEARCH
TIME - LAPSE VIDEO
INTERVIEW
GAME
SYNTHESIZE
AFFINITY DIAGRAM